We find it hard to put ourselves forward for opportunities. We avoid asking for pay rises. We tend to focus on doing the work, rather than talking up the fact that we’ve done it. We keep our heads down and get on with it. We are so afraid of attracting too much attention, whether that’s by messing up, or shining too brightly, that we can end up shuffling along, failing to fulfil our potential. We find it hard to play the game, to raise our profile and stand out, particularly in an environment that can feel cutthroat and competitive. So, we aim low, and go for jobs we know we can handle, ones that don’t push us too much or force us to face our fears.